Thursday, 12 January 2012

Pitti as a Picture: Preparing for the Annual Pitti Pilgrimage

Every season we make a pilgrimage to Pitti for the menswear fair. Beforehand, we always do a pre-Pitti photo shoot to photograph a selection from our Autumn Winter 2012 collection. I always take a camera with me to the studio to try and grab a few shots between the official pictures.

I took the model to one side and snapped him in a corner of the studio surrounded by plinths and poly boards. In black and white the picture feels as though it was taken in the early 1960s, of an artist in his studio - a cross between Hockney and Warhol.

The image I shot on the staircase, framed by the balustrade, reminds me of the famous and flamboyant pencil thin Dandy Bunny Rogers, who would often be seen strolling around Mayfair, dressed to the nines in severely tailored Savile row suits that he wore with extremely high stiff collared shirts and a bowler hat.

The picture with the model seated wearing a three piece suit has the look of a presenter from the 1960s television show, That Was The Week That Was. The final portrait could be an undergraduate straight out of Oxford circa 1960s.  

Clothes never cease to amaze me in the way they transform people. You can be whatever you want, which sounds like a good new year’s resolution. Happy New Year.  

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